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LEYF launches new website
London Early Years Foundation (LEYF) has launched its new website (leyf.org.uk) which brings to life this leading charitable social enterprise’s social purpose
The new website showcases the recent brand refresh providing parents, staff, partners and policymakers with a window into life at LEYF. The focus on users at all stages of their journey ensures LEYF’s social mission, which is to give all children access to high quality childcare, is clear whilst allowing users to access information they need quickly and easily. For example, finding specific information about one of LEYF’s 39 nurseries, social impact work and career opportunities.
The website sets out LEYF’s strategic ambition for growth and highlights the campaigns including raising the status of early years staff and community development projects e.g. food banks and partnerships with major global companies that support LEYF’s social purpose to change the world one child at a time.
A new Home Learning section has also been introduced. LEYF builds positive relationships with parents to enable high-quality Home Learning which plays an important role in a child’s development (Home Learning is one of the seven strands in LEYF’s pedagogy). This section showcases 60 activities for parents to do with their baby, toddler and pre-school child – plus advice about healthy eating and LEYF’s Chef Academy.
The LEYF News section will keep audiences up to date with the latest bulletins and events from LEYF and will feature blogs with commentary on the early years sector as well as key topics including child development, government policy that affects early years and research.
June O’Sullivan, chief executive of LEYF said: “We are proud to be launching our fresh, new website today which really showcases our brand and differentiates LEYF as one of the UK’s largest charitable social enterprises giving us a real point of difference in a very competitive market. What’s more, it will be much clearer to anyone coming on to our website to see the breadth of our work – be it running foodbanks for families facing real hardship; supporting our staff who are our most valuable asset with a range of sector leading benefits, or our action research that build good practice at LEYF. An example of this is the Rethinking bikes in the nursery report. The website will be key in building brand awareness and supporting our business objectives as we move into a very exciting new growth phase.”
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