Globally renowned food expert Annabel Karmel MBE, who has sold over 6 million books worldwide has joined forces with leading experts in nursery food, The Nursery Catering Company.

Recognising the current challenges faced by nurseries, from escalating food and labour costs to kitchen staff shortages, the global bestselling author realised an opportunity to develop a cost-effective offering that delivered on taste and nutritional balance.

Annabel Karmel said; “When it comes to children, there should be no compromise on the quality of mealtimes, and The Nursery Catering Company shares my vision. Combining my recipe expertise with their state-of-the-art kitchens, talented chefs, and first-class delivery service has enabled us to create a hybrid nursery catering offering.

“With UK-wide distribution and incredible facilities, we are able to scale-up meal production to keep costs down, whilst ensuring every meal tastes as good as homemade – or better!” adds Annabel.

Recipes by the UK’s No.1 children’s cookery author will start to roll-out in October. Frozen at the peak of freshness to lock-in goodness and delivered via a fleet of refrigerated vehicles, nurseries simply re-heat the meals and serve. 

Children will experience timeless favourites such as fish pie, veggie-packed Bolognese, and fruity crumble, to worldly dishes and exciting new flavours such as Peruvian Rice, Paella and Chicken Tikka, all of which follow the Eat Better start Better Guidance.

Annabel Karmel and The Nursery Catering Company are also placing a deep focus on catering for allergies, intolerances, and special dietary requirements.  Company director, Ian Carvell said; “Every child, no matter what their requirement with receive a tasty, balanced meal to support their needs”.

The business also pledges to support even more nurseries with emergency care.  Whether settings are experiencing a staffing emergency, they’ve been let down by another supplier, or they need to cut costs, The Nursery Catering Company can provide short-term support.

All customers will also have access to a dedicated marketing toolkit which enables them to download and print a range of Annabel Karmel branded marketing materials. From flyers and posters to recipe card and food education resources, nurseries will have the opportunity to align their food offering with one of the most trusted names in children’s food.

Ian continued; “We never stand still when it comes to delivering the very best nourishment to children, whilst helping nurseries to reduce catering costs. Annabel Karmel is one of the most recognised and respected names in the UK for helping children to develop a life-long love of good food, so it was a natural progression to collaborate. The trust she carries is phenomenal.”

For more information call 0121 285 7444 or email [email protected]